E-shopping to reach Rs5, 500 cr in FY08, rise at 150%: Assocham
The growing access of internet is expected to shove e-shopping by 150% in the nation to touch a sales mark of Rs 5,500 crore this fiscal, industry chamber Assocham said.
The chamber claims that total revenues through e-shopping would include 30% expenditure from Delhi while Mumbai’s share would be 40%.
As per Assocham, figures of 2005-06 exemplify that Delhi shoppers had accounted nearly 20% while Mumbai had contributed 24% to the revenues of Rs2, 200 in the e-shopping segment.
This growth is fuelled by the changing shopping habits and growing consciousness in metro cities. Other contributing factors include home delivery and 24X7 shopping facility.
“Maximum e-shopping takes place in electronic gadgets, apparel and design purchases, railways, air and movie tickets. Products that will gain popularity in e-sale could include gems and jewellery, online books sale, accessories, apparel, gift products, music and movies, hotel room besides tickets for transportation,” Assocham President Venugopal N Dhoot said.
Even Bangalore also seems to be on the list by contributing 6% for books, electronic gadgets, accessories, apparel, gifts, computer peripherals, movies, hotel booking, home appliances, movie tickets, health and fitness products and apparel gift certificates in 2005-06.
This growing contribution by the metros is the reason enough for cos to target business strategies gyrating around the internet. Currently, around 120 million people in India have access to internet and this is expected to grow more than 200 million by 2008.